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15 years of industry production experience

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Professional R&D design team

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Strong quality that gives you peace of mind

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Carefree after-sales service

DONGXIAN ELECTRONICS

Professional audio and video system solution service provider


Guangxi Dongxian Electronics Co., Ltd. was established in January 2006 and is located in the ASEAN Wisdom Valley Industrial Park in the Nanning High-tech Development Zone. The company specializes in the research and development and application of information technology equipment and is a high-tech enterprise integrating R&D, production, and sales. The company has strong technical strength and adheres to the brand concept of technological innovation, user service, high-quality products, and high-quality service; using mature technology, high-quality products, and services to build the "Dongshu" brand in the audio-visual product field.
The company's products include LED series products, LCD series products, audio amplifier series products, intelligent broadcasting, conference system equipment, professional amplification systems, etc.

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FOCUS ON THE VIDEO SCREEN

Continuously pioneering and innovating, pursuing service leadership in the industry, quality satisfaction for customers, and price advantages in the market


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LED screen companies: Regardless of the stormy seas, only a "strong channel" can allow you to roam freely!

In recent years, the LED display screen market has been changing rapidly and there have been many variables. However, no matter how the market fluctuates, at this stage, for LED displays, which are "engineering-type, durable" products, the advantage of product differentiation is becoming increasingly prominent. For LED screen companies to maintain a leading edge in the market, they must have their own unique product advantages. In addition, the strong driving system of "marketing + channels" cannot be relaxed in the slightest, especially strengthening channel construction... In fact, the business logic of the entire Chinese LED display screen industry has always been driven by strong marketing and powerful channels, maintaining market leadership with continuous scale advantages, and then establishing corresponding phased leading advantages in the terminal market with differentiated products and innovative technologies. Ultimately, a brand-based foundation centered on comprehensive strength is formed, and on this basis, more leading strategies in technology, fine products, and services are actively explored. Among them, "strong channels" are of great importance to the market competitiveness and significance of many LED screen companies. Recently, including Leyard, Lianjian, and Unilumin, LED screen companies have successively "returned" to the wholesale channel market. In addition to the increasingly saturated terminal market, the situation of increasing volume but not increasing profits in the LED display screen industry is becoming increasingly severe. Although some screen companies maintain relatively stable gross profit margins through scale and technological innovation, the market's contribution to the profits of screen companies is very limited, and the importance of channels is particularly prominent at this time. More and more LED display screen companies are beginning to switch to the development model of "strong channels". However, building good channels is not something that can be achieved overnight. On the one hand, when the LED display screen industry is in a critical period of transformation and upgrading, the core of strong channels has shifted from the initial blind pursuit of channel scale to quality optimization development based on a certain scale. Nowadays, whether it is first-tier or second-tier cities, or third-, fourth-, fifth-, sixth-tier cities and even counties and towns, brand influence, product shipment volume and quality assurance, and service capability optimization are the key to channel construction for screen companies. On the other hand, the sales model and channel expansion methods of the current LED display screen market are becoming increasingly diversified. LED screen companies need to follow the trend and choose channel development methods that suit their own actual situation, and must not blindly follow the trend. At the same time, they cannot blindly pursue brand marketing while forgetting that the ultimate buyers of LED display products are customers, not distributors. Ignoring the strengthening of terminal management and service quality improvement will make it difficult for screen companies' channels to truly become "strong". Currently, the LED display screen industry includes many sub-fields. With the improvement of LED display screen product technology, the LED display market has been further expanded, including advertising media, commercial display, stage rental, and various special applications. Among them, each field includes low-, mid-, and high-end applications. For high-end engineering application projects, the direct sales model is obviously more competitive, while for the mid- and low-end market with improved overall product quality, channels are absolutely the "king" of the industry. No matter how the overall industrial environment develops and changes, for LED screen companies, their business laws have never changed, that is, to return to the origin, win over users, provide products, achieve profits, and achieve rolling development. In short, "obvious product advantages, unique channels, and accurate marketing positioning" are the key to the development of LED screen companies in the future!

How about LED large screens? What are their features?

LED screens are ubiquitous, appearing in shopping malls, subway stations, hospitals, and many other places. However, not everyone understands their inner workings. An LED screen displays characters, text, graphics, animations, and videos by controlling the on/off states of semiconductor light-emitting diodes (LEDs), typically combinations of red, green, and blue LEDs. What are its characteristics? LED screens are suitable for various public places. The frequent appearance of LED screens reflects their advantages. They are effective for advertising, announcements, and other promotional uses in public areas. They can be used for advertising campaigns, as traffic guidance system displays, and in many other applications due to their versatility, rich functionality, and durability. LED screen technology is advanced and impressive. Many people know that LED screen technology is comparable to CRT technology, enabling quick ad content changes, large screen sizes, high-resolution images, high brightness, rich colors, and diverse display modes for text, graphics, videos, and both 2D and 3D animations. Importantly, the presence of LED screens showcases development strength, enriches people's lives, and improves a city's intelligence level, making it more welcoming to residents. After learning about LED screens, it's clear that they are superior products, offering excellent technology, rich colors, and high-quality images, suitable for both indoor and outdoor use, and worth considering.

Precautions for selecting small-pitch LED displays

Small-pitch products feature high refresh rate, high grayscale, high brightness utilization, no ghosting, low power consumption, and low EMI. They are non-reflective for indoor applications, lightweight, ultra-thin, high-precision, space-saving for transportation and use, quiet, and efficient heat dissipation. Small-pitch LED displays are widely used in indoor and outdoor smart advertising machines, stage performances, exhibitions, sports events, hotel lobbies, and various other occasions. Among them, P1.66 and P1.9, which are representative of small-pitch displays, have become the most popular products. Some may ask, since we are choosing small-pitch displays, why not choose those with even smaller pixel pitches? This question clearly indicates a lack of understanding in selecting small-pitch LED displays. Let's learn more together. Traditionally, people believe that pixel pitch, large size, and high resolution are the key elements determining a small-pitch LED display, believing that the best of each is always the best choice. However, in practice, these three factors influence each other. In other words, for small-pitch LED displays, the best application effect is not simply achieved by the smallest pixel pitch and highest resolution. Instead, it requires comprehensive consideration of factors such as screen size and application space. Currently, the smaller the pixel pitch and the higher the resolution of small-pitch LED displays, the higher the price. If users do not fully consider their application environment when purchasing products, they may end up spending a lot of money without achieving the desired application effect. Indoor LED display, A prominent advantage of small-pitch LED displays is "seamless splicing," which can fully meet the large-size display needs of industry users. However, in practical applications, industry users need to consider not only the high procurement cost but also the high maintenance cost when choosing large-size small-pitch products. Although the lifespan of LED beads can reach 100,000 hours, due to their high density and the requirement for low thickness in indoor applications of small-pitch LED displays, heat dissipation can easily become difficult, leading to local failures. In practice, the larger the screen size, the more complex the repair process, and the higher the maintenance cost. In addition, the power consumption of the display should not be underestimated, and the later operating cost of large-size displays is generally higher. The issue of multiple and complex signal inputs is different for indoor and outdoor applications of small-pitch LEDs. Indoor signal input has diverse requirements, including a large number of signals, dispersed locations, multiple signals displayed on the same screen, and centralized management. In practice, for efficient application of small-pitch LED displays, signal transmission equipment cannot be overlooked. In the LED display market, not all small-pitch LED displays can meet the above requirements. When purchasing products, avoid focusing solely on the resolution and fully consider whether the existing signal equipment supports the corresponding video signals. Shanghai Lexian focuses on the LED display industry and has rich R&D and industry solutions to provide professional solutions. Small-pitch LED displays attract users with clearer detail display and realistic image effects. During the purchasing process, customers must comprehensively consider their application needs to achieve the best desired use effect.